Apophenies

Apophenies is an exploration of our innate human drive to find patterns - even in places where they might not exist.  Our brains, remarkably efficient, sift through vast amounts of information on just a few watts of electricity. Yet, this efficiency sometimes leads us to perceive connections that might only exist in our individual perceptions. Consider the moments when you've gazed at a cloud and had an apophenia: a face or some other familiar shape suddenly became clear to you, but the person next to you sees something entirely different. An apophenia, like art, is personal.  No two people ...